..what.
That analogy = people obviously get screwed over by Bungie, yet keep buying shit for the game because why use the human brain when you can just let companies do this shit.
What you said works too, I guess.
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OK. Like I said, this is MMO style of pricing. Moreover you can't place all the blame on Bungie. You have to remember that Activision is the distribution partner. Not to mention Activision is also the same company that distributes World of Warcraft. You know. The world biggest MMO game. So bone of this should shock you. Though you can certainly be offended.