It was always like that... In some countries are games cheaper, in another are more expensive.. its same with cigarets, food, technology, everything... It depends on the economy of the country... There is no way to complain about it here... Talk to goverment about it...
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Yeah I know, but surely that would only make sense if the price tag of the base game was higher than it was to begin with to make the £40 asking price for this dlc reasonable.