Its not about actual cost its about perceived value. $10.00 to go to a movie is cheap, but I don't go to a movie every friday night because Hollywood is producing utter garbage. Occasionally a film comes along that looks like it'd be REALLY GOOD, and at that point, I'm willing to spend $10.00 - because the perceived value there is greater. $250 over 3 years for a game I'll play for over 1000 hours? Tremendous perceived value! $250 over 3 years for a game I'll play less than 300 hours? Terrible perceived value. How you perceive value may be different in how I perceive value. But it seems logical to me that spending MORE money on a game I'll play LESS hours is a terrible value. I bought Skyrim Remastered and in almost a year, I've put in almost 600 hours into it - at a cost of only $60.00. And I can foresee putting MORE hours into the game as I decide to make more characters, play with mods, etc. That's a much better value than D2 at this moment. I don't care if its "cheap." If I don't think the value is there, I'm not going to spend it. At this point, those that are playing the game are, IMO, those who haven't been able to kick the Destiny addiction and judge the game for what it really is - or they're just stoked for D2's particular brand of PVP. But I still believe those players are in the minority.