They know these "expansions" don't have a lot of content, so they gate it any way they can. Who cares if we're happy?
English
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They don't care if you're happy *mutters under breath "we already paid"
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Gosh... So true.
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They basically gave us a fun sized Snickers and then stipulated we could only eat it by licking it so at the end they can say: "wasn't that filling? Look how long it took to eat! Oh my you must be full now you won't need to eat again until May!"