I am a huge Destiny and Bungie fan, I have been playing since I was 13 when the dark below first came out, and my best memories gaming over the last decade can be attributed to this game and D1. But as the title says, I am curious to where our money goes.
I would like this article to be a discussion, rather than a hate piece, as I and many of us are probably curious to where or what our money goes to in Destiny/Bungie.
With one of the highest player counts in Lightfall, it would be fair to assume that with that came an increase in the percentage of players who bought the annual expansion, and or the whole yearly bundle (forget what’s it’s called but LF + all the seasons). We also have the dungeon pass, as well as standalone seasons, and the eververse doing better than ever (on the assumption that more players=more people buying stuff=more revenue).
For myself, I have no problem paying for majority of this stuff, and I often wonder why people get so strung up on the costs associated with Destiny. For example, there was the 2 dollar increase to seasons bringing it up to $15 (Canadian currency). And people were quite mad about this, but meanwhile a decent meal at any fast food restaurant is similar if not more (again $15 because of the Canadian conversion, I think $12 for USD, could be wrong).
I have no problem paying for something that I will enjoy, but over the last few years it seem there has been a drop off in quality and an increase in quantity. The days of content droughts are far gone, and I don’t forsee them coming back any time soon, however, the quality I think we can all agree has taken a massive dip, starting after Forsaken and it’s seasons.
These things combine into my question: where does our money go? Now the obvious answer that a lot of people are saying is “Marathon and other IPs”, now I am no business specialist, although I have a Bachelors in Business, but I don’t think it would be terrible for a company to take one products profit, and invest it into another product, it’s a business tactic as old as time. However, that shouldn’t come at the cost of the original products quality, which I don’t think it is, or will be. And on top of this, it would be unwise for the heads at bungie to allow a decrease in development budget for their current cash cow, which is also the current narrative within the community. So these points, I believe those arguments are not sound.
So with that out of the way, the question remains, where does our money go? With such an increase in revenue streams and monetization, what specific things in destiny are we helping to add or build? I found it very very fascinating when bungie let us know that 1 eververse item was able to fund the Whisper exotic quest in 2018/19 I believe. I wonder if seasonal content is more expensive to develop than many of us could give credit for, and if that’s the case, is it worth it to keep developing just to get rid of at the end of each year, or are things like FOMO, and it being so easily accessible things that contribute to its profitability.
One thing i am considering is how much better Bungie is as a literal company now compared to 10 years ago. They have clearly made strides in things like accessibility, inclusivity, and just a better working environment for its people. I’m assuming part of our money has gone to that, even though bungie would most likely never release that information as some people would dislike that their money is going towards things that do not directly effect them, ie: an accessibility team/person vs a raid.
Again I am more than comfortable paying for things that I use and like, but would like to know where the price increases as of late have been allotted too. Should we expect some new huge thing to come in the final shape, or should we set our expectations low and just kind of take the price increase with no real increase in value?
I am curious to see what the community has to say, and if there is anyone from bungie, or has worked with bungie I, and many others I’m sure, would be interested to your response! It would be a great way to give a bit of transparency and insight!
And pls try to keep this respectful to bungie guys, I know we don’t all agree with everything they do, but we shouldn’t bash the piss out of them for it, but rather talk about these things in a positive, constructive, and a respectful way.
Thanks folks
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25 RepliesWho cares? When you buy a product, you're paying for the product. What the company does with the money they make from the sale is irrelevant.