Unless you are in a small town, or have a really organized retailer, or you camp out for 6 hours you probably won't get to play until 3 anyway...
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Meh games are usually pretty quick. I only ever did a midnight release once and that was for Skyrim. But I came at 12:15 and the line at the mall was already gone so I just went in and out and was home in 30 minutes. But now that digital download is a thing, it really isn't worth it.