A nerd (adjective: nerdy) is a person, typically described as being overly intellectual, obsessive, or socially impaired.
Of course, the sci fi universe has always been a hub for such individuals. Star wars, star trek and many other communities have drawn great gatherings of greasy nerds to provide their enormous popularity.
Halo, however, was always a break from this. It was pulpy, cool, and, to an extent, mature, with horror elements and some great social commentary on fundamentalism. People of all social groups were happy to delve into the shooting mayhem, without embarrassment or ridicule. I felt that I could talk about it openly with friends, rather than keeping it a secret. Boys could play it, girls could play it, jocks and nerds would have fun side by side on the battlefields of Valhalla and Sidewinder, shooting away their worries trouble free.
Destiny, on the other hand, is not Halo. It seems that instead of the mainstream, mixed market that they once dominated, Bungie are now aiming at the socially deprived "nerd" market. Toning down the blood, swearing and general adult themes seems to compliment the much younger fanbase, and the massive amount of time needed to play to get unlocks implies they know that many of the buyers will have little to no life outside their rooms/basements, and thus will be able to pour hours in.
This, in my eyes, is an odd marketing move. While the younger, less social market are sure to be thrilled, as this forum shows, there are also those who wont want to play due to the childish themes and nerdier elements.
Do you guys agree?
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#Destiny