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9/25/2008 5:33:03 PM
357
Bungie....you better issue an apology/Statement!
Hey guys.
Just to let you know that due to some small message in (or thought to be in) your new trailer that apparantly reads "Wheres Maddie?" small but growing numbers of halo fanboys are posting stuff on websites related to the disapperance of a kid in the UK named Madaline McCann.
Now i dont know how well you know the UK press....but they can be, say...reactionary at best. Especially about Maddie. All it would take is a few more posts and you can be sure you'll end up in a few of the red tops....and i assure you it wont be favourable to the Bungie cause. They love a good anti-gaming story.
You may want to issue a statement to people telling them to calm down before the press get hold of it. About 24 hours i reckon.
Just thought i'd warn you :)
P.s Ask Frankie if you want to know more about the British press...i'm sure he's got some horror stories..
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[quote][b]Posted by:[/b] zManWithaPlan ...they had it for a few frames, in a random, minute long, teaser trailer...[/quote] This is a viral marketing campaign. We had screen grabs and analyses of every single little thing in that trailer online within 10 minutes. You cannot brush something off as being in "for a few frames" because it's the things that are in for a few frames that they want us to notice. It's already been confirmed by lukems that "maddie" is a character, and as they've been mentioned by name theyre probably going to have a siginificant role to play. Our finding it was not a mistake, so it was obviously planned by the marketing team. The marketing team then ignoring/being unaware of the potential connections to this strategy simply sadden me, because they're either lying or their quality has dropped so low to the point that they no longer even bother googling. Either one is a major disappointment.
