There's a giant subsection, I might even say majority, of the player base that is intimidated by raid content. This is largely due to: 1) A form of toxic elitism by those who readily have a clan/or crew available to run the content, and refuse to take other players unless they have already run the content. 2) LFG on the app being used for the exact same reason. Bungie can remedy this issue by taking a page from some other successful formula's that bring the player base together in a constructive and incentive yielding way: FF 14 gave chase worthy rewards for doing content through matchmaking with newer players. In D2's case. Much like there is Trials gear, there should be Raid based gear/cosmetics/etc that are tied to a currency earned by those who have completed Raid content running the same content with Players who have yet to complete the content. Furthermore, some measure of immediate substantial gains (like and added reward of Shards and Extra High rolled exotics) would accompany rewards that normally would come completion. This would give experienced players something particularly appealing to chase while helping the community of the game to thrive. This is something tied to the longevity of the game in the long term. I completed my first Raid last night strictly due to kindness of a rare group of players willing to teach newer players how to do raid content, without restricting who they invite through LFG. Bungie seriously needs to address this presently.