You should do something about the baggers, cheaters, and unfriendly players. Your audience is a reflection of yourself.
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You want real toxicity? Look at the release of shit of the Annual Pass. Took 1.5 years for it to be finally released standalone in the Microsoft store while it was available from day one in the Playstation 4 store. And 3 mini dlcs behind a paywall. This is shitty business practice and I want it to not happen again.