Capture 2 zones, and hold them. If the enemy has 2 zones do everything in your power to change that. Killing people doesnt give you points or stop them from getting points, but if theyre in your way or are attacking your zone, they must go down fast. Thats it. Dont hunt for kills at all, dont try to attack the third zone. Just hold your two and you will win.
I'm saying this because it appears that no one knows it. You need to play the objective full time in this game mode. If you dont, you're just setting up for disaster.
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People are too worried about k/d than controlling the map. Bungie should edit this and Rift so that if you lose the match, even if your kills are high, the better LOOT goes to the winners this would fix the issue, Im not saying dont give the defeated team anything but the advantage to get more and even better quality items should go to the team that won.