Agreed. Capital investment to make something better when that would take away from the botthom line. Cost per use is the king here. Yet we will still purchase the DLCs and ttk. My thought is a more educated consumer whould know better and spread the word. Sadly highly unlikely. Simple press releashes could probably remedy. Or staggering the releash. Doesnt look to thought out to me. Agile and waterfall practices aside...someone should be project managing this roll out. Hope there riview passed.