I input the DLC included on the receipt as normal, but when I reached level 20 and finished the main campaign, no Coldheart unlocked...
Here are some other images:
https://i.imgur.com/DOIQjah.jpg
https://i.imgur.com/lem1JQj.jpg
https://i.imgur.com/0IbUtRg.jpg
https://i.imgur.com/a9x6x2f.jpg
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Well, lucky you. Just wait it off I guess. I spent nearly 90 dollars preordering the deluxe digital and I haven't even gotten anything yet.