I don't really think its over-hyping as creating these false, unreasonable expectations. People take comments from Bungie and turn them into something else, analyzing every little letter in every little word, creating these insane conclusions by taking statements and twisting them, mutating them, destroying them and rebuilding them into these unrecognizable monstrosities. Maybe mommy and daddy got them 5 ponies for Christmas instead of 1 and everything else they ever wanted for years, and this is what happens.