i'll be honest, i was one of those people that followed the ilovebees viral campaign like a crazyman. it was so awesome. the scope was huge.
and back when the internet wasn't as available to everyone as it is today, it make for huge community unity.
i would LOVE to see an Ad campaign like that for Destiny.
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We cannot expect it, but we can hope for it. The YouTube video is fan-made by all appearances. [Edited on 12.06.2012 12:23 AM PST]