It's funny how little people understand pre-ordering, and how it works. Pre-order dollars go to the RETAILERS! Not the developers. Best Buy, Amazon, Gamestop etc are the ones getting money from pre-orders and keeping it. And in return, when it's time to place their orders for X number of games, that's when Activision gets their money. My only issue with people, is pre-ordering DLC & season passes without knowing what's in them yet. It's one thing to order the base game ahead of time... it's another to pre-order the add on content, not knowing how well the original product would turn out. Destiny fooled us last time with their "expansion" packs which were really unlock packs. But I'll certainly pre-order the base game to get into the beta when I see some footage. I won't pre-order any DLC just yet until I know the game itself is something that will keep my attention. Learned my lesson already with Destiny 1 to do that.