Eververse is so big in Destiny 2 not because Activision wanted it to be... But because Bungie decided to "do a smaller or drip feed of smaller stuff and [...] to put up the Eververse and make money that way". All that because "it's just hard to make content in general". Source: https://www.reddit.com/r/DestinyTheGame/comments/7nubxe/according_to_jason_schreier_of_kotaku_there_was_a/ This may not be true, but Jason Schreier is usually reliable when it comes to getting information on the gaming industry. Now, I'd like to adress this "it's hard to make content" thing... Final Fantasy XIV is an MMO that manages to release a major update every 3 months, with a team of about 274 people. Warframe gets constant updates as well, with around 170 people working at Digital Extremes. Latest numbers put the number of employees at Bungie at around 750. So it's too hard for 750 people to create meaningful content, but not for 274 people or even 170? I understand that mistakes were probably made during the game's development. From Bungie's statements, it seems that their engine is pretty hard to use, and I can understand that. There's also been a shift in the direction of the game 16 months before release, and that can also play on the lack of content. I get it. But giving Eververse all the the focus because of it? Instead of trying to prove that you can actually get back on your feet? Instead of apologising and doing your best to make Destiny 2 as fun and filled with content as possible, you decide that Eververse is going to be your emergency exit? Your way to make money without actually making content, because "it's just hard to make content in general"? Maybe this is all wrong. Maybe that's not what happened. But Bungie has been so opaque about everything in the last few years that there's no other source to trust. Everything that already happened, and now this, simply show that Bungie lost it's touch with the community. They live in their own bubble, far away from those they used to make games for. Realistically, Eververse is making money. It's making [i]loads[/i] of money. From a business standpoint, it seems like their plan is working, at least for now. But if this is their vision for the Destiny franchise, maybe it isn't worth following anymore.