Agreed. It's all about using psychology to make money. It's not illegal and on a business admiration level it's a helluva tactic but players who defend it are...dedicated is the best word. I'm just not that dedicated because of cost benefit for me as a player. Compare price point of the year one dlc at $15 and here people are paying $10 for items to help "fund" a 3 week event. I'm just not that dedicated. Not going to name call players who support or Bungie. Both are getting what they wanted. I'm not a fan of this practice and knew this was happening the day they announced eververse.