[quote]Besides that, though, stigmatization has very rarely proved to be an effective way to combat complex health problems like obesity.[/quote] This. 'Shaming' people for problems like this only usually serves to develop insecurities and, sometimes, serious mental health issues. It's incredibly difficult to sustain motivation to get healthy over the time [i]it takes[/i] to get healthy just on shame - and even if you do, there's no stopping once you get healthy. Physical fitness is something you have to work on for life, not for a couple of months.