People seeing something as overpriced or not is subjective. Also there is probably no real simply solution to Bungie's game.
Either you tack on new activities for every bump up, which after awhile will probably make the window ugly and can possibly cause problems in some way. Or they don't allow people without the corresponding purchases to download patches from that point onwards. But then you have to worry about overlapping activities and other possible problems. Along with having servers that would be supporting people that no longer feel like paying for supporting the game.
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Honestly, with the sheer tiny amount of endgame activities these would be the two easiest solutions, and would have the best player retention and growth rates. A new guy would see the "VIP Discount" and think "Wow, this company cares about the people who buy their product, I'm going to stick by them," and a veteran would see it and think the his/herself "You know what? Bungie screwed up. But they are trying and they're willing to work with me. I'll give them another shot." As more content is added to the game, they can start to phase out certain things. I mean, the Vanilla Nightfall idea would probably be the easiest thing to keep around, but after enough DLCs, then you should start combining playlists, instead of right off the getgo after a year, and without warning.
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What other game companies give out discounts on their games? Plus that isn't the call of just them. So while it would be nifty to see, I don't think it will ever happen. OK so how long would that be? The franchise is only out for 10 years, that's not a long time. Plus we know there will be two other standalone titles in that span. So either next year or a short time after that all the DLC we've bought till now probably won't be accessible on those games. Unless they just keep adding like they are now which will make the game file take up the entire hard drive for some people. While "simple" solutions are nice, they only cover the problem for one side.
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No other game companies need to, because nobody else has the nerve to charge $40 for a DLC to a year-old game. Once there is enough content to justify, and quite frankly there just isn't enough right now. There's a grand total of one endgame activity that's actually worth playing, and that isn't even out yet. There is going to actually be something closer to 4-5 stanadalone titles, going off of the contract that we saw earlier. With the "Comet" DLCs every non-game year. Also going off of what they had stated, our Guardians will be transferable through the games and they'll release new content along with them. Maybe it will be accessible though, games are getting very good with doing a lot using comparatively small amounts of space. Then it's just delete Destiny 1, have Destiny 2 with Destiny 1 and 2 locations. Space of one game with two in it.
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Sure, but how big are those other games DLCs when they release them? Satisfaction of content is based on each person. If all you play is one game though, then no amount of content will probably be enough. Also don't hold your breath on that last part.
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Citadel and Omega were huge additions to Mass Effect 3 and you could get both for the same as TTK. You could buy Lair Of the Shadow Broker for ME2 for less than a fourth of ttk, and that is regarded as one of the best DLCs on a console game. You can buy the entirety of Borderlands 2's DLCs for less than TTK. Tell me again how The Taken King is a justified pricepoint?
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It's all subjective, just like how both of the games you listed I've never played nor want to play. I'm not trying to change your opinion, because I really don't care to. I'm just saying that every solution can be simple to say, especially when it only looks at one side of the problem.