Great thread, agreed 100%. The tower felt especially lifeless, where's the characters giving us backstory?
Side-missions are just given by our ghost and then noting, we don't get to see the people were working for
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While I do hope the characters in the tower will improve as restricted content is released I am really concerned with the quality of the side missions. They were the most pathetic excuse for side missions I have seen in quite some time and I don't have any reason to expect them to change ( I really hope they do though). As for your point about the ghost it is correct but technically we do get to see who we are working for (they are the guys from the tower) although its a band aid over a bullet hole. Barely worth mentioning.