[quote][b]Posted by:[/b] elmicker I'm not overly bothered by the reference, whether intended or not. I'm simply amazed a marketing team would allow it to go ahead. Marketing is and always has been bungie's strongest point.[/quote] There's nothing to spoil any marketing here. In fact, it will get them MORE fans. [quote]You can keep saying it all you like but it's questionable. We're up to 13 pages now, and there's quite a bit more on other forums.[/quote] Who here is outraged? You're the person saying that "people" will be outraged. [quote]The worms for example, could include things like they're actually intending for the connection to be made for the purposes of publicity in europe (bungie have traditionally done poorly there), [/quote] What? [quote]or they realised the connection and didn't see any problem with the use of the name in that particular context, with those specific words [i]("where are you maddy" was literally sobbed out by the mother of madeleine mccann on international tv as she cried her heart out)[/i][/quote] It's a video game company based in America releasing a trailer for a video game that hasn't come out yet. You really think they will print that? It simply wouldn't be worth the money. ALERT THE INTERNET! [quote]Either one, as i say, is either tremendously bad form or very poor work.[/quote] Point me to an article, or you're just proving that you are making stuff up as you go along. The bottom line is that you haven't linked any article in any tabloid about this. None. Zero.