No. It is not racist. "American" and "British" are not races. They are Nationalities. EDIT: [spoiler]The original post asked if "this was racist," later it was changed to "is this discrimination?" [/spoiler] I do think it sucks that people outside the USA have to pay more though, but from what I have seen, Bungie is not making any extra money off of the higher prices. Due to different tax and license fees in different countries, as well as the cost of international distribution, international marketing, manufacture and shipping, some countries outside the USA are actually giving Bungie less of a return from the price, despite it being a higher cost. The costs for anything are usually more when the product is provided outside the country of manufacture for many reasons. Example: 2015 Ford Mustang; base model. USA: $24,700 AUS: $45,000 ($32,933.25 USD) GB: £29,995 ($47,075.65 USD) The reason that this happens is because of a few obvious things, such as shipping costs, the necessity of modifying your product to meet the law requirements of your international market, and international import/export taxes. There are also some factors which are not so obvious. Different governments have different economical strategies when approaching international markets. The goal is to create value in your own currency in comparison to other currencies. A good example is Chinese currency versus US currency. A trade agreement between the two countries was made in order to have Chinese manufacturers be able to cheaply make and export products to America. China has exported a huge amount of product to the USA on credit, and America's national debt has increased significantly, which, among another factors, affects the value if the US dollar. Some countries have import laws to try and prevent this debt-deflation from happening. The result is that products that come into a country via an international market, cost more. Instead of allowing mass debt to accrue via importation of products, a country will charge an import fee, or tax, which is paid directly to the government. This now adds money directly to the national reserve, and helps alleviate the ratio of monetary reserves in comparison to the national debt. This happens with any product which is produced in one country and then shipped internationally. Cars, video games, textiles, coffee, you name it. Now some may say that this shouldn't apply to video games, since they can be digitally downloaded. There is no shipping cost, no packaging, etc. The laws however, do not look at the product itself, but rather the monetary value. Whether it is a car or a video game, the government merely looks at it as a revenue unit with a value. The fact that it is produced in another country subjects the unit to import law. So as an example, the government looks at it like this: 1 unit: Value- 24,500 Arrival- From US to GB, Ship Class-Auto, taxable column C 1 unit: Value- 69.99 Arrival- From US to GB, Digital Class-Computer Program, taxable column H Now that's a pretty watered down simplification of the paperwork and tracking involved, but as you can see, each thing shipped in via freight is tracked, and so is every digital transfer. Because the Digital transfer has a monetary value, it is taxed just like anything else. Not only does the seller have to pay for the privilege of being allowed to export their product, but the consumer is charged an extra amount for purchasing a foreign product. So specifically, with video games, they fall into entertainment. This is a luxury item, so the taxes will be at a higher percentage than something that would be classified under necessities. The digital content must be submitted for review to the government to make sure it adheres to local laws before it can be exported, and this costs money, that the manufacturer has to pay. The content may require alteration, which takes time for employees to do, so those work hours also need to be paid by the company. And these extra costs to create international products don't merely apply to the product itself. Any advertisement, marketing promotion, poster, TV ad, etc. all had to be paid for as well. Bungie had to contact British (or Australian, Chinese, Canadian, etc.) promotion companies and pay them to distribute the content in each country. Sometimes it can be done in-house, so to speak, so you will have a company in the UK called "Activision UK" who handles it. That company may be a subsidiary of Activision, but when the money is moved from Activision UK to Activision USA, international taxes still do apply. This post is really long, I know. But still it is a very watered-down, simplified explanation that barely touches the surface of the complex international trade economy. My main point is that you should not feel bad, or discriminated against. Bungie or Activision are not messing with prices just to make more money from international markets. There are a lot of factors that go into this, and the bottom line is that the prices are adjusted to maintain an acceptable profit margin while still being able to distribute the product to as many markets as possible. In fact, I think it would be a very safe bet to say that Bungie makes more of a profit for each item sold in the USA than in any foreign market that it distributes to. So don't take it personally, and don't get upset over it. It sucks that it's so expensive, there is no denying that. But it's definitely not discrimination.

I have no honest idea why there is such a disparity. Considering most other games are cheaper in the UK than in the U.S. At least you aren't Australian.

Economy of scale.

Discrimination against a countries residents is called Xenophobia.

Aussies have to pay $70 Australian dollars

Maybe Xur should take grimoire score into account. The lower your score the higher his items cost. Hey it works in the real world.

Despite the conversion isn't 40$ and 40£ the same? It's still 2 20$/£ bills or a 50$/£(-10$/£)

Neither one is racist. Learn definitions before using words bud