BRAND NEW console games launch in the US for $59.99 (60USD) BRAND NEW console games launch in the UK for £39.99 (40GBP) The Taken King costs $40 in the US. The Taken King costs.. £40 in the UK?!* The publisher is Activision UK Ltd, it's a digital download which means there's no import tax. The Taken King should cost between £28-£30 here when VAT is added. Where is this extra £12 coming from?You even have the cheek to reduce the Collector's Edition cost by £5. Collector's Edition costs $80 in the US, but £75* in the UK? I'm sorry but who was the incompetent moron who put together these prices? * - [i]Prices obtained from Bungie.net, Xbox Marketplace, PlayStation Store and Game.co.uk[/i] Edit 1: I know that it costs £28 on Xbox. This means that either Microsoft have underpriced it, or Sony have overpriced it. Someone's made an error Edit 2: Microsoft have [b]RAISED[/b] the price to £40 to meet PlayStation's cost. Very sad day. Edit 3: The newest of [u]IGN's Destiny Fireteam Podcast[/u] mentioned our problems with the pricing for TTK for UK gamers! Listen to it here! http://uk.ign.com/videos/2015/06/27/fireteam-chat-ep-24-the-bungie-apology-igns-destiny-podcast Edit 4: Someone created this petition, sign it! https://www.change.org/p/bungie-activision-price-destiny-fairly-in-the-uk Edit 5: You can now buy the[b] Legendary Edition of The Taken King for £35.95[/b] on a specific retailer website. That's the Destiny base game, both expansions and the Taken King expansion - let me clarify [b]that's cheaper than the Taken King expansion on it's OWN[/b]. You can all facepalm now. Edit 6: Bungie still have yet to make any sort of remark to this massive problem that divides the UK gaming community from Bungie and it's game. With an outcry as big as this I can't see how Bungie wouldn't yet be aware of this problem. That said, I urge you to keep bumping and spreading this forum post in the little hope that Bungie/Activision may finally realize this problem should be re-looked at. Edit 7: Problem solved! https://www.bungie.net/en/Forum/Post/152023108/0/0 Edit 8: And, as expected, the Collector's Edition Upgrade in the PS Store/Xbox Marketplace which includes the dances, shaders and items costs a ridiculous £19.99 ($30). The same DLC costs only $20 in the US.