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publicado originalmente en: The Product of Nostalgia
Editado por Cultmeister: 8/17/2016 7:32:03 AM
5
Fashion, music, video games, products, most things except technology tbh, have all gone retro/vintage, and I think it's a reflection of how we as a society have become completely disillusioned and are harking back to when times were better. We don't want this shitty world full of corruption and war, so we want to get back to our childhood. This has probably been amplified by the Internet where we once had only a few friends to reminisce about "omg remember when coin-operated TVs were a thing?" as opposed to now when someone can tweet it and a million people will see. In terms of corporations, they are probably having a whale of a time since they know exactly what things were popular, and so can target their products very specifically and know they'll get a huge following.
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  • I think it' also because what we can do with technology has grown, so that, as a friend put it once, "Things can now look as awesome as we thought they did". So, something that was, when it first dropped, rendered as silly little sprites or silly little chibi caricatures, can now be done as it was first imagined (Look at Pokemon X/Y/OR/AS/S/M or the FFVII remake). It's nostalgic, but also looks more like how we remembered it, rather than how it really looked. Also, because of how quickly things have changed nowadays, there's a much greater sense of "zeerust". That is, we can look back and laugh at how we thought the future would look (remember that period where everyone thought the future would be the iPod aesthetic of clean lines and white plastic?),

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  • This is true, but even video games are becoming 'properly' retro, I'm thinking specifically of Undertale here and a lot of the newer console indie titles.

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  • In part, that's due to ease of creation. Sprite designs and pixel graphics are much easier than, say, something like Dust was. Plus, it allows for that focus on story and humor without all the flash and glitz.

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  • But were times really much better? I mean, just 40 years ago we'd be going home with a slight fear of a nuclear holocaust occurring. This "shitty world" is the same "shitty world" that's existed for a while. We simply have a higher level of transparency now then we did back then. We also have media outlets which are very persistent in maintaining a state of peril, regardless of how we are actually doing. I would argue the entire "we're on the verge of collapse" rhetoric is more of a controlling, disillusioned product than any nostalgic product they could make.

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  • Editado por Cultmeister: 8/17/2016 1:57:39 PM
    Of course the world wasn't really less shitty than nowadays, but people think is, and the Internet/corporations act like echo chambers, which weren't really around in the past.

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