Just customizing my character, weapons, and whatever on my phone/tablet would be enough for me. I think it'd be much easier on a touch-screen compared to the usual scrolling down down down down down down through menus and lists. Then, watch him update live on screen.
Also, say I'm in a battle, it'd be cool to see enemy info and more in-depth self info on the app -- like Smart Glass does with movies. Or even simple stats like who is the enemy, how many have I killed, what's his history, and so on (limiting info based on the enemy/situation of course).
A nifty little map showing my location would be cool, plus the option to toggle show/hide the locations of online friends and online strangers.
Not sure how leveling up or items might work, but [i]game relevant[/i] mini-games to play when away that offer in-game rewards would be cool, especially if multiplayer or some sort of daily challenge. Also, I'd suggest a timer or daily limit to stop any farming.
Anyway, great thread, and I hope some ideas from the community spark some great additions to the game/app.
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Everything you've said sounds Golden! I especially like the idea of Live Feedback no matter how its done. like seeing your friends on a live map and stuff. very cool idea.