But seriously, it was just incredibly witty, self-aware, and consistently humorous.
[spoiler]If you haven't seen the movie, don't read this:
I thought the introduction of the kid and Will Ferrell was hilarious, but I think it would have been better as a quick gag, rather than the crux of the entire plot. It kinda defeated the wonder of the story.[/spoiler]
So yeah, go see this. Go see it with a lady (but not on a first date...never do movies on the first date). Elizabeth Banks even managed to make a Lego character hot.
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I feel like the four odd planned sequels are gonna ruin it though :(