Here's an article from gamerant.com that expands on Activision's decision to back both Destiny and Call of Duty. According to Activision CEO Eric Hirshberg, his company’s investment in Destiny is “probably one of the biggest investments in a new IP that’s ever been made in this industry.” [quote] “First, let’s start with the vision. From the earliest days of sitting down with Bungie and hearing their vision for the game, it was a truly impressive and ambitious idea. To me, the best thing about it is that it has elements that are tremendously familiar as well as elements that are tremendously innovative. I think that’s a great combo…There are certain mechanics in this industry that people want to be able to pick up and play and immediately be having fun with. At the end of the day, it’s a first-person shooter by Bungie. Everyone who loved Halo is going to love Destiny.”[/quote] Hirshberg continues.... [quote]“They’re very different games made by very different creative visionaries, I think that they can peacefully coexist with one another. I think that what Call of Duty has done, it’s done better than anybody. The multiplayer is a visceral, impactful, white-knuckle-ride experience. What Bungie has done, they have done better than anyone as well. The first-person shooter genre has shown tremendous staying power, as well as tremendous capacity in terms of the appetite people have for it. I think what we’ve seen is that if there are good games in this genre, people will show up to play them. But if you have to compete, it’s nice to compete with yourself.” [/quote] gamerant expands..... [quote]In a way, Destiny might be a contingency plan for Activision – a way to hedge their bets heading into the next generation of consoles. With Call of Duty showing signs it may have peaked, many gamers might be looking to other franchises for their FPS fix, and Destiny could potentially provide that fix.[/quote] It's a good read and brief. I encourage you to read the whole thing.