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2/5/2013 4:11:59 AM
17

Applebees commits social media suicide

tl;dr - Applebees fires an employee (read from the original topic) for posting an image of a receipt - People on Facebook/Twitter/Reddit/etc... are pissed off about it, demand the employee be rehired - People find out Applebees posted a receipt from a customer on their Facebook account, which they subsequently delete, but not before others get copies of it - Applebees starts deleting comments, people call them out on it, and they later deny they did - Applebees starts [i]posting comments to their own story at 3AM[/i] trying to justify the decision - Applebees starts copying and pasting responses over and over to people, which pisses off even more people - Applebees starts [i]tagging and arguing[/i] with people on Facebook and Twitter Absolute PR disaster. [url]http://www.facebook.com/applebees[/url]

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