More conspiracies. You people overthink this shit. Microsoft saw that Don Mattrick was -blam!-ing shit up and they replaced him. For money? Sure. Who cares? Microsoft has a very consumer friendly goal now because of Phil Spencer. People also need to understand that Xbox has a different goal now. They aren't trying to get in front of Sony (don't take that to mean they don't want it). The Xbox becoming a brand rather than a console is something that only the Xbox can do. It's in the early stages but the UWP is [i]very[/i] consumer friendly and spans two platforms.