Anyone notice the service tags in the E3 reveal?
There seems to be a lot more room for characters because the players in the public event had larger customized tags while the fire team we follow thoughout the reveal all have the tag of [i]bng[/i] which probably stands for Bungie.
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The service tag will most likely help to further individualize players as well as assist in call outs if a players has a particularly hard gamer tag to pronounce. And maybe if we get to see Bungie team members playing Destiny they'll be keeping the [i]bng[/i] as their tag for quick identification.