Would it be cool for those who link their gamertags to be able to use their current gamerpic as an avatar?
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IIRC, you don't even need a gold account to link your GT so it's just a longer, more arduous process for second-accounters, but it is possible to just continually make new accounts with custom avatars. Also, it's better if it's confined to employees, mods, former mods, and a select few others (the only other I know of is Mr Smiley).