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originally posted in: I am who this game was made for!
10/30/2014 10:58:06 PM
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I agree with pretty much everything you have said. I am really enjoying the game. But, and please really consider this. The game was not marketed to you. This game was marketed to teenagers. This game has giant stand ups in Target where children can harass their parents into purchasing it. If the game was made for you and I, then they should not have marketed it to children and teenagers. It is an exploitative practice. You said you have family well imagine you were a parent of a teenager but you were not a gamer and did not know much about games. Lets say this teenager has a part time job or a paper route, lets say that this teenager has enough disposable income for four games per year. The game is marketed to them, the game is rated for them, but the game is (as you say) not made for them. What then? If a game was marketed to you, and for you, if the ad campaign was tailored to your expectations and the ads were in places you would be expected to frequent but when you got it home it turned out it was a children's game that couldn't hold your interest but the game cost 25% of your annual entertainment budget. Wouldn't you perhaps be a little bothered? And what would be your likely emotional response if a teenager came up to you and said "I feel bad for you. This game wasn't made for you. It was made for us." Thank you for considering this.
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  • It is really just your opinion that you think the game is marketed towards teenagers. Please don't think your opinions are fact.

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  • No it is not my opinion, it is a fact that advertising exists and that the advertising was put places where teenagers go. It is also a fact that the company hired professional advertisers to create advertisements that would appeal to a broad section of gamers, this includes teenagers. Teenagers were in fact marketed to. Opinions are not facts. and facts do not care what your opinions are. Gravity will continue to function whether you choose to believe or not.

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  • Of course they hired professionals to advertise the game, your stating the obvious. What you said in your original reply was this game wasn't marketed towards the older crowd, and that it was only marketed towards teenagers, that is your opinion, not fact. Yes teenagers were marketed, but not just teenagers. You back pedaled a bit in your reply to me, and yes I do agree that hte game was marketed to a broad selection of people, but you did not state that in your original reply.

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  • Edited by Witan: 10/31/2014 12:13:16 AM
    "What you said in your original reply was this game wasn't marketed towards the older crowd" This is where the confusion lies. I did not make this statement. I stated "The game was not marketed to you. This game was marketed to teenagers." You is a reference to the OP. Later in my post I say " If the game was made for you and I" you and I being a reference to our socio-demographic group and designed to give the reader a context marker for the differing statements. Also it is not back-peddling asserting a non-exclusive condition does not exclude other conditions. If I was to state that currently the rain is falling on the street I am absolutely not stating that the rain is not falling on buildings. However, I can see how this confusion occurred and I will keep your feedback in mind when I make future posts. Thank you.

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  • lol at the idea that a game is marketed and made for teenagers who have enough money for 4 games a year or whatever. The game is actually made for the largest market possible for what it is. That means they want to appeal to the older aged gamers (which is where the average age is I believe) as well as younger, they want a broad appeal. But it's a joke to suggest it was made for teenagers. Using the stands as part of your argument? I guess Transformers having a giant ass stand in the middle of the store means it's marketed for kids too? Hardly. It means that they are putting a lot of money on advertising and getting it out there. Things that have stands like that get your attention and you are more likely to buy things that are grabbing your attention as opposed to just sitting on a shelf. That's the purpose of end caps and predominant displays. It's not "for kids/teenagers" because of that and it's a terrible thing to use to support the argument. Games are also not rated based on their intent for a specific age group, they are rated based on the content and what is considered [i]suitable for a given age group[/i]. This means that the game is rated to be suitable for teens and up. Not that it's rated as a game for them, the subject matter in it is just considered suitable. Studies have shown that nearly all gamers are over 18, with more being over 35 than even 18-35. The average seems to be 31. A lot of current gamers grew up with NES/SNES/Atari and we are not getting any younger, it is a massive market and to suggest that this game is "made for teenagers" is an absolute joke given that under 18 is actually the smallest market for gaming, since 60% or more are over 18. They never even marketed this game for any specific age group and suggesting that is a joke. They are not stupid enough to try to isolate the biggest market (aka the people [i]who have and make the money to spend on luxuries like games[/i]).

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  • "But it's a joke to suggest it was made for teenagers." I did not suggest this. The OP said it was made for Older Gamers (the larger purchasing demographic). Yes Transformers is marketed to children. The fan base for transformers products that includes adults is not growing, it is not an emerging market. The existing adult fan base will buy transformers products based on nostalgia. Big noticeable advertising of this type is targeted to emerging markets, it is aimed at getting new purchasers. Adult transformer fans go out of their way to find and purchase transformers products, they will purchase them if they are just sitting on the shelf. "and to suggest that this game is "made for teenagers" is an absolute joke" again I did not make this statement. This practice of misstating the opponents argument so that the misstatement may be refuted is known as the straw man fallacy (A fallacy is an argument that uses poor, or invalid, reasoning). "They are not stupid enough to..." this statement is conjecture throughout the history of gaming many companies have indeed been stupid enough to do many things including, but not limited to, marginalizing and isolating massive consumer demographics. The female demographic, for instance, represents nearly half of all gamers and they are marginalized by companies on a regular basis. However even that is specious reasoning given that a rudimentary binary division of a population will not actually give you worthwhile information. Also at no point did I say that this game was EXCLUSIVELY marketed to teenagers, nor did I say that this game was not marketed to adults, I stated that it was marketed to teenagers and that it was not marketed to the OP specifically. It was in fact also marketed to children, it was also marketed to adults, it was not marketed to any one specific demographic. If the OP is correct and the game was made for a specific demographic then the ad campaign which as you said was designed for broad appeal is as I stated an exploitative practice. If you are correct and the game was not made for a specific demographic, then the argument is moot because the OP's claim (which I was offering a counter consideration to) is not valid. But the validity or invalidity of the thesis does not in any way alter whether my counter consideration was developed using sound logical principles. Thank you for spending your valuable and limited time to adding breadth to this discussion.

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  • ^Ding ding ding winner winner chicken dinner.

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