Honestly why should Bungie apologize? They promoted a game, it failed in some players eyes, some gamers love it. If you are not happy with the game, then go trade it in and move on to the next one. Do you seriously spend your time hounding on a game developers forum complaining about the money you spent as a consumer on a failed video game. Holy moly! Id be rich if every game developer paid me back for their game that failed to interest me. I agree, the story stinks. But still found myself playing over 100 hours of the same things, same missions, same strikes and same bounties over and over. I hope more planets come, more of the story is told by hopefully not the ghost during the orbit traveling. The story needs to be told in cinematic videos before and after missions. There were a few in the game but not many. Also for those who are still playing...If you plan to continue to support Bungie and play the upcoming DLC then this may be for you. Im sure you all agree the story is lacking and hard to understand. If you want to try to understand more of the story, I found by watching the cut scenes in movie edited form helped. Here is a good one. http://www.youtube.com/watch?v=SMpKPA7PpwU